Traction Public Relations is a multi-award-winning video game public relations agency.  Traction is the top rated and best known game-only agency in Southern California and one of the top specialty agencies in the country.   Our specialty is working with developers and publishers regardless of size, genre or distribution channels to help them raise sales through increased consumer demand. We provide a unique blend of experience in the games and entertainment industries having launched games on every platform for both licensed and original IPs. Traction's knowledgeable staff has specific experience in getting gaming and consumer press interested in both clients and their products. Our staff have worked on accounts such as Atomic Games, Planet Calypso, Codemasters, Sony, Konami, 1C Company, Mad Catz, Universal Studios, Namco, Kemco, THQ, Warner Brothers, and many more.


Traction Public Relations

2716 Ocean Park Blvd.

Suite 3010

Santa Monica, CA 90405

(310) 453-2050




Traction Public Relations is pleased to offer its well known GameBlast wire service to both clients and non-clients.  We are able to distribute a press release in the same way as many of the top wire services, in addition our expertise allows us to expand on what any wire service can offer by reaching over 4000 gaming specific journalists.  This is over 10 times the number of reporters on the video game list of any other professional wire service, for half the cost. Click on the logo to find out more.

Traction Goes Green

Traction has become a certified green business in California. We have offset all the carbon emissions we create for a carbon neutral company. This allows us to function with lower costs passed onto our clients and a better world passed on to our children.



Traction Moves

As part of the green plan, and to make Traction PR one of the best places to work in California, we have moved.

While every employee has the ability to be on site in the new offices, we are also allowing our staff to work from home using state-of-the-art workstations, IP phones and telepresence cameras. The result is better work product, less money in overhead and a happier staff.